General notes

The KOF Business Tendency Survey is an instrument for quickly identifying current economic trends. Answers may be based on business leaders’ general awareness of the current economic situation. It is only necessary to consult business records in specific individual cases.

All questions relate to your operations in Switzerland. The questionnaire specifies the segment/sector allocation. The questionnaire may also focus on a specific area of the business. In this case, the answers should relate exclusively to this area of operations. For businesses that complete only one questionnaire on the other hand, answers should reflect the business tendency of the company as a whole.

Your data will be treated strictly confidential.

The following notes concerning individual questions are only intended as non-binding suggestions, as the circumstances of each individual business will differ considerably from others. However, we do ask that you stick to the same method for providing answers once it has been chosen.

Activity

The done constructions have to be accounted for. This is independent of the invoice process.

Business situation

This question has been kept vague intentionally. The business situation is supposed to represent the overall economic condition of the business. It is up to respondents to decide whether to assess it with reference to fee rates, profits, the number of employees or a combination of these factors.

Comments

The field “comments” is reserved for general comments on the situation or references to particular operational circumstances etc.

Competitive position

This relates to the competitiveness of goods and services and is determined by production costs, innovativeness and other performance characteristics (quality, service) as well as the economic and legal framework conditions.

Demand

This is the level of incoming orders that result in a sale for the business.

Finished products inventory

What is meant is only inventory, which is not applied to an order or contract. Customer inventory or final products, which are kept in storage at your facility for scheduling or technical reasons, are not counted as part of the finished products inventory. Inventory is considered too high when the current inventory levels are an indication of market stagnation and too low, when orders cannot be fulfilled from the inventory within the desired period.

Incoming orders

Incoming orders are customer orders; internal orders should not be taken into account. Basically, the quantities ordered (primarily for standardised products) should be used for reporting purposes. Where this is not possible, the value of the orders can be used as the reporting basis (pure, price driven changes should be excluded).

Intermediate products inventory

Here, only the stocks of commodities and goods in process obtained through third parties are to be considered. We are solely interested in quantitative changes. The stocks are considered to be too high or too low if their usual - perhaps seasonally different - proportion to the planned production is significantly distorted in the respective direction.

Number of employees

Number of employees in full-time equivalent positions incl. apprentices, in Switzerland (in the company or the company division entered in the questionnaire). The assessment should be made with regard to the order backlog or the finished products inventory and expected incoming orders.

Order backlog

Here, only the stocks of commodities and goods in process obtained through. The order backlog is to low, when the normal utilisation of capacity is not possible or endangered in the future. It is considered as too large, when the backlogged orders cannot be fulfilled within the desired (normal) period. When you regularly deliver abroad, please also answer question 2c. For this question, also take into account orders, which are not directly exported but rather are channeled through external export firms.

Prices

When answering please do not refer to the “list price” but rather the actual price paid or received, after deducting all discounts.

Production

This is to be understood as the quantity or the (price-adjusted) value of the intermediate and final products produced and possibly the sum of the work and machine hours used.

Revenue position

Alongside the profit margin it is important to take account in particular of sales volumes, as for instance rising sales will result in an improvement in the revenue position even if the profit margin remains constant (increase in the contribution margin).

Seasonal fluctuations

As far as possible, answers should disregard normal seasonal fluctuations.
Seasonal fluctuations include, on the one hand, changes owing to normal seasonal closing times, for instance annual company holidays, bank holidays or regular recurring repairs, etc. Other seasonal fluctuations comprise variations due to normal seasonal factors. If the past few years show a basic trend in the period in question, please try and disregard this basic trend. For instance, if you know that demand has tended to rise slightly over the years in the period in question, it is not necessary to report the slight rise as an increase in the multi-year overview. You only need to report an increase that goes beyond this basic trend. Consequently, a normal seasonal change is a change that, over the past few years, can be considered as a normal or average trend for these months. However, this seasonal adjustment can be done roughly or on a more conservative basis

Technical facilities

Technical facilities (capacity) include IT infrastructure as well as all premises, storage facilities, vehicles, machines etc. used by the business that are available for operational usage. They should be indicated as representing overcapacity if they cannot be utilised in full owing to insufficient demand. They should be regarded as being insufficient if they are the reason why demand cannot be met to the extent desired.